business tips

Google keyword advertising is waste of money, says eBay report

“Study by auction website says billions spent by advertisers on keywords to maximize Google ranking has little effect on sales. By Mark Sweney” “The results show that almost all of the forgone click traffic and attributed sales were immediately captured by natural search,” the auction site found. Removal of these advertisements simply raised the prominence …

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Businesses Are Using Twitter Vine To Get The Word Out…16 Ways

Twitter Vine: here are some creative ways businesses are using these short, six-second videos to engage with Twitter followers and Facebook friends.  “Dick’s Sporting Goods took their audience inside the stadium to celebrate the Ravens’ Super Bowl appearance. Of course, this isn’t too broad since they are a sporting goods company, but use it as …

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